CNN aired 23.5 minutes of American Petroleum Institute ads over two weeks, compared to just five minutes of coverage about climate change or the temperature
Check out the story that goes with the above headline here: http://ecowatch.com/2016/04/26/cnn-fossil-fuel-ads/
The fact that time devoted to oil-industry ads dwarfs time spent on climate change is not a coincidence. Advertisers avoid sponsoring environmental stories on news programs, based in part on the supposition that an informed public would demand big changes, and those changes would be bad for business. So the media report environmental stories in inverse proportion to their importance, and the public assumes that environmental degradation isn’t worth worrying about because the media rarely cover it. And the media rarely cover environmental stories because polls show that the public doesn’t realize the importance of such stories, and because advertisers don’t want to foot the bill for environmental stories that could have a negative impact on their bottom lines.
So, in my little way, I try to inform people about what’s happening. The big media organizations have the budgets and the talent to do a much better job than I will ever do, but they seem to be more interested in fulfilling their responsibility to their stockholders than fulfilling their responsibility to the public. I, on the other hand, have only to answer to my conscience.
And my conscience tells me that I have a responsibility to talk about what I know. I’ve been studying environmental issues for over 30 years, and I know that things are bad and they’re getting worse at an accelerating rate. We’re rushing headlong into a chaotic world of our own making — a world of cascading social, economic, medical, and ecological catastrophies. Our children and grandchildren will blame us. They will say, “You knew or should have known that your wasteful activities would create environmental havoc down the road. Why didn’t you do something while there was still time?”